St-Rémy
All It Takes
Content 2022
St-Rémy
2022
In order to reflect its refreshened brand platform and meet spirits market’s new expectations, St-Rémy entrusted our agency to conceptualize an impactful global campaign.
Following the Maison’s aspiration to become the global standard of brandy, we created a series of key visuals, each focusing on a specific moment of consumption.
The aim was to position St-Rémy as the brandy for true moments of contentment, so we built this entire campaign around the tagline "All It Takes" as an invitation to adopt St-Rémy’s essentialist approach to life.
Credits
Partner
Benoit Candelle
Client Partner
Mathieu Nay
Art Director
Germain Felzinger
Art Director
Rose De Menibus
Junior Account Manager
Paul Delonca
Producer
Paul Gazai
Production Direcor
Louise Cartier-Bresson
Photograph & Film Director
Yann Le Pape
Model
Caroline Podlewski
Model
Nicolas Phongpeth
Model
Melissa Sene
Model
Carlos Nunes
Model
François Mahe
Model
Leia Cruz de Melo
Model
Ludovic Renault
Bartender
Olivier Martinez