St-Rémy
Grand Blend
Content 2024
St-Rémy
2024
With the launch of Grand Blend, St. Rémy sought to highlight its most prestigious cuvée. The spirits brand approached Bonjour Paris to create the video and visuals that would capture this extraordinary limited edition. Crafted from a selection of the five finest eaux-de-vie, each chosen for its ability to complement and enhance the others, Grand Blend delivers an opulent and balanced brandy.
Credits
Founder & General Manager
Benoit Candelle
Creative Director
Germain Felzinger
Art Director
Martin Legagneux
Art Director
Liza Sengphong
3D artist
Fabio Cocciolo
Client Partner
Mathieu Nay
Account Manager
Antoine Perrault
To highlight the luxurious nature of this cuvée, the campaign employed visuals that focused on the key ingredients, evoking the complex sensory experience of tasting Grand Blend. The imagery highlighted notes of honeyed sweetness, fruitiness, woody richness, and freshness. Through this visual storytelling, Bonjour Paris positioned Grand Blend as a true connoisseur’s delight, celebrating the art of fine brandy.
