Estée Lauder
Advance Night Serum
Content 2022

Estée Lauder
2022
Bonjour Paris is proud to count among its new clients Estée Lauder the brand that embodies the best of research and innovation.
Our first project : a campaign dedicated to highlight the release of the best-selling product advance night repair in a new exclusive format: 115ml, the largest version of the product.
This iconic serum in an exceptional format was promoted by Bonjour Paris through a series of minimalistic and elegant visual packshots and gifs, dedicated to the brand's website and social networks.
Credits
General Manager
Benoit Candelle
Creative Director
Alexis Pineau
Art Director
Coralie Frat
Project Manager
Raphael Guenassia
Photographer
Rachelle Simoneau
Set Designer
Alison Reid




