Fauré Le Page
Brand campaign

Fauré Le Page’s art of seduction. The historic French leather goods Maisons has tasked us to imagine a campaign to celebrate the opening of its new boutique at the Galleria mall in Seoul, South Korea.

For the art direction of this campaign, we went for a series of images inspired by 1950s Film Noir genre and thrillers. The visuals showcase an alluring femme fatale, on a mission, with Fauré Le Page accessories as her weapons of seduction.