Index

(109)
fr

Cointreau — Social

In charge of Cointreau’s International and French social media accounts, Bonjour Paris thought about the most proper contenu to illustrate the Angévine brand’s image. Depending on the target and the objective of each post, the format - still life or animation - is carefully chose to reach the highest engagement rate. The new art direction has a premium approach elevating Cointreau to a leader in cocktail culture.

Year / Location

2020, Paris

Client

Romain Lentz, Global Digital Manager
Vincent Gosset, Digital Project Manager
Nathalie Lesage, Communication Director
Bérangère Jouve, Communication Coordinator

Agency

Benoit Candelle, General Manager
David Polonia, Creative Director
Mathieu Nay, Project Manager
Delhia Elantri, Social Media Manager
Coralie Frat, Art Director
Liza Senzphong, Designer
Vasilisa Ganakova, Photographer & Art Director
Same client

Cointreau — Social Content 2022

Cointreau renews its trust in Bonjour Paris and asks the agency's creative teams to imagine impactful, bold and innovative content for its social networks. Pursuing the brand's objective of being anchored in moments of consumption, we imagined striking visuals illustrating festive moments and highlights of the year, and emphasized the human presence. Wishing to give a lighter and more playful dimension to its visual identity, the sets are colorful and more furnished.

Cointreau — Social Content 2021

Cointreau, the iconic orange liqueur house from Angers, entrusted Bonjour Paris with the conception of a series of contents as part of its social media communication around the year's highlights. 

Next project

Boucheron — Social

For the luxury jewelry brand Boucheron, Bonjour Paris has chosen to follow the art direction borrowed for its ecommerce visuals, and to develop animated capsules for social media. All of this content is integrated into an emerald cut, an identity code that has been successful for the brand for nearly 3 years.