Roger Vivier — Bridal collection

For the Bridal collection, Bonjour Paris imagined a film in the early 40’s style: We thought what a pity to be able to wear a Roger Vivier’s Bridal pair of shoes only once in a lifetime, except if you multiply the unions... The difficult bride was incarnated by Pauline Jacquard and the unfortunate grooms by Raban Renatus, Nathanael, Matthias El Koulali and Nicolas Gary. The film was directed by Laura Sicouri at Groussay Theatre and pictures were taken by Gabrielle Riouah.

Year / Location

2019, Paris

Client

Gherardo Felloni, Creative Director
Florence Rigaux, Brand Digital Manager
Victoria Puyou, Brand Project Manager

Agency

Benoit Candelle, Founder
David Polonia, Creative Director
Diane Hazaël-Massieux, Art Director
Ludovic Del Puerto, Project Manager
Laura Sicouri, Director
Mélodie Preel, Chief operator
Chiao Chenet, MUA/Hair
Jérémy Taffin, Producer
Hervé Lavayssière, Producer
Gabrielle Riouah, Photographer
Colombe Montias, Set Designer