Estée Lauder — Advance Night Serum

Bonjour Paris is proud to count among its new clients Estée Lauder the brand that embodies the best of research and innovation.

Our first project : a campaign dedicated to highlight the release of the best-selling product advance night repair in a new exclusive format: 115ml, the largest version of the product.

This iconic serum in an exceptional format was promoted by Bonjour Paris through a series of minimalistic and elegant visual packshots and gifs, dedicated to the brand's website and social networks.

2022, Paris

Client:

Maximilien Grzeskowiak, Regional Creative Manager
Camille Hamel, EMEA Regional Consumer Marketing Director
Sanjana Kinariwala, Creative Operational Coordinator

Agence:

Benoit Candelle, General Manager
Alexis Pineau, Creative Director
Coralie Frat , Art Director
Raphael Guenassia , Project Manager
Rachelle Simoneau, Photographer
Alison Reid, Set Designer