Cointreau — Social Content 2021
Cointreau, the iconic orange liqueur house from Angers, entrusted Bonjour Paris with the conception of a series of contents as part of its social media communication around the year's highlights.
In a sunny atmosphere, in the image of the brand, we imagined colorful visuals, built in a warm setting. The challenge was also to link Cointreau to these moments of consumption, so we imagined a more lifestyle approach with even more generous set designs and a human presence.
Year / Location
Cointreau — Social Content 2022
Cointreau renews its trust in Bonjour Paris and asks the agency's creative teams to imagine impactful, bold and innovative content for its social networks. Pursuing the brand's objective of being anchored in moments of consumption, we imagined striking visuals illustrating festive moments and highlights of the year, and emphasized the human presence. Wishing to give a lighter and more playful dimension to its visual identity, the sets are colorful and more furnished.
Cointreau — Social content 2020
In charge of Cointreau’s International and French social media accounts, Bonjour Paris thought about the most proper contenu to illustrate the Angévine brand’s image. Depending on the target and the objective of each post, the format - still life or animation - is carefully chose to reach the highest engagement rate. The new art direction has a premium approach elevating Cointreau to a leader in cocktail culture.