Caron — Collection Merveilleuse

Caron has always been a resolutely modern brand.

A spirit of daring and its avant-gardist style that permeates all of the house's creations and naturally shines through in the Merveilleuse Collection. A collection where ingenious materials and homogeneity refusal come to amaze the richness and exuberance in perfect harmony. The O bottle reveals the creative audacity and the pioneering spirit of the house of Caron. 

The creative strategy is based on opulence, richness and generosity. 

Singular fragrances mixing softness and character, an explosive encounter of juice and unexpected materials - key ingredients to create a generous and magnificently excessive collection.

2021, Paris

Client:

Karima Benyahia, International Sales Director
Chloé Eragne, Chef de produit 
Marion Castro, Responsable e-commerce

Agence:

Grégoire Chalopin, Directeur de Création (Yokuaidi)
Benoit Candelle, Partner
Germain Felzinger, Directeur Artistique
Rose De Menibus, Directrice Artistique
Caroline Grimprel, Directrice Artistique
Liza Sengphong, Directrice Artistique
Anne Vautier, Directrice Artistique
Angèle Giraud, Account Manager
Antoine Perrault, Chef de projet
Coraline Mousty, Cheffe de projet 
Konstantin Kourenkov, Strategic planner
Delhia Elantri, Copywriter
Isaiah Ngwangu, Copywriter
Clever , Production
Monsieur l’agent & L’Adresse , Production
Eg+ , Production
Julien Deceroi , Photographe
Justinas Vilutis, Photographe
Antoine Kralik , Photographe