Asteré — Brandbook

2019 was the opportunity for the agency to discover Elitis, a brand specialized in luxury wallpaper, upholstery and wall claddings, originally from Toulouse. Our role by their side was to bring life to a new daughter brand, for which the entire identity was left to imagine and create. In a really spontaneous manner, Asteré was born. A brand that wants to reflect the savoir-faire and the artists’ inspirations. The line of wallpapers is made up of unprecedented and original decorations, which is the fruit of its rich history and each creator’s journey coming from diverse backgrounds, from clothing designers to plastic surgeons.

Year / Location

2019, Toulouse

Client

Leopold Marraud des Grottes, General Manager
Jessica Barragan, Marketing /communication manager 
Marion Nivelet, Head of digital

Agency

Benoit Candelle, Founder
Germain Felzinger , Art Director
Angèle Giraud, Project Manager