Repetto — Website
We worked with Repetto, with which we had been enjoying a long flirtation, to help its digital team overhaul this wonderful French brand’s e-commerce site. The previous version, dating back from 2011, had not yet adopted responsive features and was a victim of the brand's success – and expanding catalog. Substantive research was conducted to keep only the essential and most important contents of the site. Designed in its smallest detail, the site gives graceful visuals center stage amid a stripped-down layout illuminated by an elegant and modern typography.
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Anthony Peto — Website
For our latest project, we had the pleasure to work with the talented hat maker Anthony Peto. Bonjour Paris was charged to imagine the art direction the pack shots for his new e-shop. To help the customers project themselves, we wanted the hats to be worn by models with a casual and positive attitude. The styling was thought minimalistic so the focus could be on the products. We also wanted the DNA of the brand to be represented so we went for a warm colored background. The idea was to communicate to the customers that they could choose any of the hat and wear it however they want to.