




Elementary — Website
After fully establishing the identity and strategy of Elementary, the new organic dietary supplement brand, we got down to design its website.
As the brand’s motto says ’No Bullshit’, this space dedicated to transparency and honesty to showcase products that don't sell false promises but a healthy lifestyle. Thus, just like on the selected packaging, the components of each range are highlighted to support the customer in accordance with his needs.
For Elementary, naturalness comes first, which is why the choice of a graphic charter with soft and comforting colors was obvious. That's not all: each model was chosen on an essential criterion: his emotion and what it gives off. The Elementary Family is made up of people who are aware of their environmental impact and who have placed the choice of well-being at the forefront.
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Elementary. Family
How to make food supplements elementary. Elementary reveals the secret with its latest campaign featuring the Elementary Family.

Elementary — Brandbook
Our objective: to transform food supplements into elementary supplements through the creation of Elementary.

Elementary — Identity
Nothing but what you really need is in Elementary, the new brand complements that care for your health and helps you to find the routine you’ve ever looked for. When its founder came at Bonjour Paris, the main goal was to create a brand which puts consumer needs first.