My Couture Corner — E-Shop

After the Une Robe Un Soir adventure, which offered evening gowns rental, My Couture Corner reinvents itself and chooses Bonjour Paris to support it in the creation of its e-shop dedicated to luxury and designer pieces resale. For greater consistency, we have thought of a premium and refined design in accordance with high fashion codes, but also the brand’s image and values.

Year / Location

2020, Paris

Client

Naima Cardi, Partner & Founder

Anne Duarte, Head of digital marketing

Marie Maudou, Development director

Agency

Benoit Candelle, Partner

Alexis Pineau, Art Director

Angèle Giraud, Project Manager

Mathilde Guyot, Project Manager

Next project

Duvelleroy — E-Shop

Duvelleroy, or French timelessness. When Raphaëlle de Panafieu and Eloïse Gilles decided to revamp the brand in 2010, they contacted Bonjour Paris to rethink its complete identity. The challenge was to design an e-shop modernizing the brand’s image while also keeping the codes that make it historical and unique. After diving into the brand’s archives, we were inspired by the Art Nouveau pattern that we decided to digitized and incorporate into the website.