Fred — Emailing

Bonjour Paris had the great pleasure of working with the Parisian fine jewelry Maison, Fred, on developing its customer experience, both online and offline.

In order to diversify the brand’s communication mediums, the Maison asked us to imagine various newsletter designs for different occasions and events. To provide our client with a creation that matched its image, we thought of a refined, minimalistic and chic design that would allow the customers to identify the brand’s code.

Year / Location

2019, Paris


Célia de Beaufort, CRM Manager
Kim Daria Ramel, Head of CRM Campaigns
Charlotte Lesquer, Marketing assistant


Benoit Candelle, Founder
Mathilde Guyot, Project Manager
Eloise Godinou, Project Manager
Germain Felzinger, Art Director
Liza Sengphong, Art Director