Y — Ibiza
The Indian jewelry brand Y entrusts the production of its Lookbook shooting to Bonjour Paris.
It's on the paradisiac island of Ibiza, between natural treasures, breathtaking landscapes and heavenly beaches, that many photo and video assets have been shot.
The bohemian spirit that reigns on the island was the perfect environment to stage the elegant range of charms, under the eye of the photographer David Riss.
Y — Lookbook
Throughout the production phases of the brand's new visual identity and e-commerce site, Bonjour Paris also produced a video lookbook showing the whole charms collection. As Paris is one of Bollywood longtime favorite places, it was almost obvious for us to choose le Jardin des Tuileries as a playground for the brand's two young muses.
Y — Jewelry
For the Indian brand of charm's, fashionable jewelry on the Indian territory and worth a thousand words, Bonjour Paris adopted the position of the famous generation Y to work on this project. A complete identity and graphic charter has been created around this perspective and what this jewelry reflects, joy, simplicity and aestheticism. The Y letter has also proven to be meaningful: the internationally-know hand sign.
Y — Website
Collectible charms with Western inspirations to wear around bracelets, that is what the Indian brand « Y » offers. We thought it would be interesting to build a website with a home page recalling the brand’s logo, extrapolating its « Y » structure and dividing it into three interactive sections for the products and the look book. For the visuals we designed a 3D technology that allow the user to see the jewelry from different angles.